THE BLOG

25
Apr

How to Self-Publish Your Cookbook

Our new series explores the advantages and disadvantages of self-publishing in different genres and guides you through the process. We also interview some of our best selling writers on the field who are happy to share their own experiences with you.

In the first part of the series, we are introducing Kendall Harrison and her genre: cookbooks.

The first steps: finding your audience

Why do you cook? Who do you cook for? What are your favorite ingredients? If you have a strong answer to all of these questions, you are able to find your niche market.

Are you cooking with your kids, are you nuts for nuts or you just like to eat some filling deliciousness, calories be damned? “My inspiration was my love for cooking.”, shared Kendall Harrison. “My mom is my inspiration. I’ve learned a lot from her cooking techniques and recipes. I cook the way I do because I love my style of cooking, which is healthy food.”
As everybody has different tastes, you just have to find the people who like your cooking and write for them. Try to explore the market and find a gap. I’m still looking for warm and hearty veggie recipes that are not soups, and I’m happy to pay whatever it takes to the cook who creates them for me. Nobody is going to take your cookbook off the shelf if it has Cookbook as the title. Be as specific as you can.
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24
Apr

Marketing Magic Tool is here to help publishers increase ebook sales

New feature available at PublishDrive. Based on artificial intelligence and machine learning, hand in hand with the power of business intelligence, PublishDrive’s Marketing Magic Tool is here to help increase ebook sales and enable publishers to reach their audience more effectively.

We found that the reader base is unique of every store, so are the bestselling titles and genres. There is no publisher who can keep track of this and develop different marketing strategies by countries and stores without the help of AI and machine learning.

With the new Bestseller Match feature, which is the alpha version of the ultimate Marketing Magic, publishers are able to see the most similar titles of their books (defined by tags and content), store by store.

How to use the feature?

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19
Apr

Book’n’Seek tool by PublishDrive to monitor your ebooks on sale

Introduced at the London Book Fair in 2017 PublishDrive’s brand new Book and Seek feature is a quality assurance management tool to help provide transparency and quality assurance in the publishing industry. It might sound obvious, but it is good to keep in mind that a book will only make you money, if it is out on sale. We found that working with more distribution partners at a time, keeping track of your books on sale in different stores can be chaotic and time-consuming.

On our Book’n’Seek platform you can simply use ISBN and later on your titles to search for you books and monitor the stores in which they are available for sale.

How does it work?

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13
Apr

Complete Guide to Book Cover Sizes – Why Do They Matter?

In the first part of the series, we looked at some cover design services and tutorials to help you design the best cover possible and showed you how to 3D it. In the second part, we talked about typography and layout design. Today we are covering some less creative but just as important elements of cover design: book cover size in terms of dimension, file size, format and colour modes.

If converting a picture file gives you the heebie-jeebies, you are at the right place: let us guide you through this maze of guidelines and rules. We also have some good news: when you are done with this, you are good to go! Your book will attract readers and be accepted to the stores.

If you get it right on the first try, you save yourself all the pain and suffering that comes with being rejected from the stores and having to format and resize and save and upload all over again.

How large should my cover be? (Guide for dimensions)

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11
Apr

ONIX import at PublishDrive

We introduced ONIX import as a new feature of PublishDrive at the London Book Fair. ONIX lets you enrich detailed metadata about titles from contributor types till different pricing. Manually importing metadata can eat up a lot of time and to avoid incorrect metadata we made PublishDrive’s book upload system more advanced to give you the best tool to help with book metadata management.

So far at PublishDrive you were able to use bulk import but only from Excel sheets. From now on the source of data for this import can also be ONIX. Now, that we are accepting ONIX files all you have to do is to upload your file and your metadata will be automatically uploaded into our platform.

 

Check out our new feature in your PublishDrive account and happy publishing.

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05
Apr

Ebook Marketing Tips That Work – 6 Strategies You Can Follow

We are going to give you some bulletproof ideas to get your book out there and spread the word (and hopefully get some readers) without becoming that guy you had to block on Facebook because he kept bombing you with messages and inviting you to like his page.

It is a thin line, but basic common sense is your greatest friend. (We already have a post concentrating solely on social media and an other with ten great ebook marketing tips.)

1. You are not only selling a product, but you are also selling yourself.

Regardless of whether you are an enthusiastic beginner self-publisher or an established member of the writers’ society publishing at one of the biggies, nobody is going to build your image for you. (Unless you hire a publicist, of course; but we are not talking about paid solutions today.)

Building the right author brand helps you to distinguish yourself from similar authors and to establish a connection with your readers even before your book is out. Remember that everything you post on social media can be used for or against you: your political opinion, your favourite books and the frequency of baby animal videos are all points based on which your potential readers are going to judge you.
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