The Importance of Book Reviews to Get Your Book Known

This is a guest post by BookRazor writer Sarah Robinson. Read her bio at the bottom of the page.

Congratulations! You’ve just published your book! Time to celebrate, right? Not yet. In fact, you have to sell as many copies of your book as you can after putting it out for the public to make a decent profit out of writing. But relying solely on your sales pitch by reaching out to people who are likely to buy and read your book, and convincing them that it’s got something other books in the same genre don’t have isn’t enough. Some readers want more concrete proof that your book is worth buying and you’re not just pulling their leg, which is why book reviews play an important role in getting your book known.

The Two Kinds of Book Reviews That Can Get Your Book Known

Two kinds of book reviews can either pull a buyer into the direction of your book or push them away from it.

1. Third party book reviews

Third party book reviews are often considered to be more reliable in getting your book known, and come from a variety of sources such as:

2. Reader book reviews

Reader book reviews, on the other hand, are those that come from individuals who have already read your book and aren’t associated with any third party book review sources.

Why Are Book Reviews Important to Get Your Book Known?

If you’re an author who doesn’t consider book reviews and thinks that your sales talk alone can make people buy your book, you couldn’t be more wrong. Whether from third-party sources or individual readers, what they have to say about your book is important in getting your book known for the following reasons:

Book reviews help booksellers and librarians know how many copies of your book they should stock.

As mentioned above, third party book reviews are often considered to be more reliable in getting your book known. One such third party book review source is professional book review publications whose primary readership is mostly composed of booksellers and librarians who are looking to stock books that would be read by many.

Book reviews can make your book gain a more visible presence in the market.

One of the more apparent reasons as to why book reviews are important in getting your book known is that the more reviews – preferably on the positive end, of course – it gets, the higher its chances of being displayed prominently in bookstores.

Book reviews act as organic marketing for your book.

Word of mouth is often considered as the most effective form of promotion, and a glowing book review of your book can get it recommended by one reader to another.

Book reviews can help cement your overall reputation as an author.

Not only would your book benefit a lot from book reviews, but your status as an author as well.

How Can You Make Book Reviews Work for You?

If you could get nothing but positive reviews for your book, all the better for you to get your book known. But the reality is that not every book review will place your book in a favorable light.

Conclusion

Your sales pitch to people who are likely to buy and read your book might be more than persuasive enough, but a book review can be just as important a promotional tool to get your book off of the racks and into a buyer’s hands. Actually getting reviews for your books can sometimes be a challenge; but when you have good quality reviews you will see your book grow to be known by many. Only then, and after selling enough copies of your book to make enough profit out of it, can you indeed start celebrating your success as an author.

Sarah Robinson
Sarah is a passionate writer and advocate for donating stories to the less fortunate. She currently works for BookRazor.com and enjoys reading her favorite novels in her pastime. She has a loving and very supportive family and enjoys visiting book signing events whenever she can.
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